In 2011, national law firm Ward Hadaway required the provision of well-thought out sponsorship ads.
These ads were for The Journal’s ‘Fastest 50’, which celebrates the 50 fastest growing companies in the region.
DDCA pitched various concepts to suit the brief of creating a campaign that would instantly send a bold, positive message to the viewer: something strong, simple and easy to digest.
We presented several examples of visuals, copy and typefaces to Ward Hadaway, which delivered the confident tone of voice and unassuming soft sell that the firm were searching for.
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